Real Time Communications Industry News

TMCNet:  ShoreTel Names Roland as Customer

[January 11, 2013]

ShoreTel Names Roland as Customer

Jan 11, 2013 (Close-Up Media via COMTEX) -- ShoreTel, a provider of unified communications platforms, announced manufacturer and distributor of electronic musical instruments Roland Corp. U.S. as one of the newest ShoreTel customers.

According to a release, Roland is known for its production of musical instruments including keyboards, synthesizers, guitar products, electronic percussion kits, digital recording equipment, amplifiers and audio processing devices. For four decades, Roland has set the global standards in music technology, and markets its products under a number of other brand names such as BOSS and Cakewalk.


ShoreTel said the phones are always busy at Roland. From development to sales and support, communications is critical to the success of their business and its customers. Roland had been using a 3Com VCX phone system, yet the music company desired envisioned a more effective solution. With a lack of ongoing technical and product support and limited software integration, Roland needed to reduce the costs, complexities and risks of its business communications system.

To provide a platform for integrating Roland's busy call center and business applications, Roland selected a ShoreTel UC Solution and ShoreTel Contact Center.

Thus far the benefits include: -Transition from discontinued 3Com VCX system to all-in-one UC -Contact center solution for better service and productivity -Simpler configuration and management for savings in administrative resources -Flexibility for seamless integrations and trouble-free collaboration -High availability VoIP with distributed architecture and simpler design "We chose ShoreTel for its functionality, excellent phone quality, its flexible and reliable architecture, and the lowest TCO. ShoreTel has a knowledgeable technical team and offers great ongoing support," said Dave Williams, IT director, Roland Corp. U.S. "It's truly an all-in-one solution." "Musicians everywhere know and trust Roland for precision, innovative design and quality," said Kevin Gavin, ShoreTel chief marketing officer. "With ShoreTel's superior product capabilities, Roland can continue to seamlessly communicate with customers, suppliers and other business partners ensuring their reputation for quality musical gear is backed by a quality communication solution." More information: shoretel.com ((Comments on this story may be sent to newsdesk@closeupmedia.com))

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