Real Time Communications Featured Article

GENBAND SPiDR Unlocks WebRTC Benefits

July 15, 2014

WebRTC, a new real-time communications protocol still in draft form, promises to revolutionize voice call, video chat and peer-to-peer file sharing within web browsers without requiring plugins.

Basically, WebRTC allows rapid deployment of peer-to-peer communications solutions, and can be utilized in a variety of ways by web developers who learn basics of the new protocol and also have HTML5 skills.

That’s pretty disruptive.

But the reality is, even with WebRTC, communications options still don’t always connect with each other as seamlessly as would be ideal. This is where GENBAND’s SPiDR comes into play. It’s a tool for network operations and enterprises an opportunity to leverage new communication opportunities using a web-based, multimedia experience.

Technically speaking, the SPiDR gateways provides an intelligent bridge between VoIP networks and the internet’s open ecosystem. Sitting at the edge of the network, SPiDR’s web-centric APIs let developers leverage rich communication service available through the network.

Those services include voice, video, presence, shared address books, call histories, instant messaging, and collaboration.

Developing WebRTC-based solutions is theoretically much simpler and faster than traditional client-server style products. SPiDR makes the theoretical into reality, and allows service providers to take advantage of a rapidly growing opportunity to innovate. 

This web application platform integrates the web and telecom networks. It does this by interworking web APIs and telecom signaling interfaces, and converting WebRTC media to IETF/3GPP, transcoding voice and video.

SPiDR is a complete WebRTC package with all necessary elements integrated into a startup suite. It’s specifically optimized for service providers with existing SIP infrastructure. This makes it possible to leverage existing investments to quickly reach new audiences.

And, it’s available now—not at some indeterminate future date.

A few ways service providers might choose to leverage this tool:

  • Create a simple web page that allows a user to log into a direct inward dial number remotely to make and receive phones calls from any browser. 
  • Offer a free video service to get potential clients interested.
  • Create a simple click-to-call API exposure that provides contact information customers can use to directly dial a specific support person.
  • Create a free or low-cost hosted unified communications service with messaging, contacts, and voice communication capabilities.

That last one is especially compelling: a customized UC softphone portal experience makes it less complex and faster to onboard new UC customers, and offers infinite pricing and packaging possibilities with only a moderate cost of entry. 

Thanks to GENBAND’s SPiDR gateways, service providers now have the tools they need to jump into the emerging WebRTC market and get ahead of the curve. This is imperative for future success, as peer-to-peer, real-time communications emerges as a robust market. 

Edited by Maurice Nagle

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