Real Time Communications Featured Article

fring in the New Year

December 29, 2014

Now that we’ve exchanged gifts, sang the carols and had our fair share of eggnog, the next celebration is nearing and its one that’s full of communications. The New Year’s holiday is a time when we look forward to the year ahead and send our well wishes along to family and friends for a prosperous and good year. For many of us, calling our loved ones also means dialing long distances.




Traditionally, those calls were either cut short or avoided because of outrageous calling fees. Today, technologies like video conferencing and Internet connectivity have changed that. While hopping on a video chat, or using a mobile app to communicate with contacts is something the more tech savvy are already used to – these same technologies are now getting more sophisticated and reaching an even wider user base.

In my own personal experience, having the entire side of my father’s family living in Italy, I can relate to holidays spent by the phone calling grandparents and every aunt and uncle and passing the phone around to send our well wishes. We mentally prepared ourselves for a high phone bill during those months and still kept calls to a minimum.

Fast forward many years and new technologies later, and we can now use our mobile devices and apps to chat whenever we feel like, and even see each other over video. (We used to have to wait years in between traveling to Europe to see each other in real-time.)

In Europe especially, the market for mobile communications advancement is hot. A recent projection from Vision Mobile says app revenue in European nations will hit $16.5 billion this year.

One provider making its mark in the region is mobile VoIP provider fring. The app lets users make free talk, text and video calls. While there are a number of providers out there offering this capability, what sets fring apart are options like 4-person group video chats for free, live texting and the ability to video conference whether you’re connected via Wi-Fi, 3G or 4G.

fring has been around since 2006 and was acquired by GENBAND back in 2013 to further expand innovation in the OTT market.

It’s a move that’s gotten a lot of attention and positive feedback.

When it comes to transforming our communications experiences, real time communications and WebRTC have already been showcasing the endless, exciting possibilities our future holds.

For this holiday, whether you’re traveling or located a distance from the ones you love, you can still fring them and wish them a happy New Year without breaking the bank. 



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