Real Time Communications Featured Article

Real Time Communications Week in Review: GENBAND, SightCall, Qubit

October 17, 2015

More and more, real time communications are becoming a part of everyday operations and even everyday lives. This technology is showing us all how communications can be possible regardless of location as long as there's an Internet connection handy. With that ease of connectivity means lots of possibilities on how to carry this out, and we're seeing that with a host of news events on the topic. So with that in mind, it's a great time to settle in and run down the biggest events of the week that was with our Week in Review coverage!




First came word from the first ever QuEST Forum, who offered up its sustainability award to none other than GENBAND. Data centers pull somewhere around 91 billion kilowatt-hours of electricity annually, and that's based on 2013 numbers, meaning sustainability and communications aren't quite hand-in-glove yet. But GENBAND wants to take that down with its new Network Transformation initiative, and the work is being rewarded accordingly.

Next, SightCall landed $8.4 million in a new funding effort, led by Idinvest. SightCall runs a software-as-a-service (SaaS) platform that allows businesses to better take advantage of visual interaction in customer service efforts. SightCall has already made quite a name for itself operating in such a fashion, with two major companies—over $150 billion in annual revenue—putting its systems to work. The new funding will give SightCall an edge in providing its services, letting customers get help as easily as sending an SMS link.

Web-based real time communications (WebRTC) made the next news item, as a new report from Future Market Insights expected big growth ahead for the market. WebRTC is set to grow at a compound annual growth rate (CAGR) of 45.2 percent, with several different markets from solutions to services stepping in to add value here. With new developments popping up in the sector routinely, it's not hard to see where all that growth will come from.

Then we had a look at achieving that holy grail of business developments, achieving work-life balance. This special report from Polycom's Marc-Alexis Remond looked at a changing work environment where nine-to-five means progressively less. But while time spent working is changing, so too should our response to that time change, and Remond offers three basic steps to help manage that necessary balance between work and the rest of our lives, and how Polycom can help drive that balance.

Finally, we had a look at Qubit's Experience Management Platform, which got some new features added to it recently. Joining the roster were Qubit's Social Proof tool to help drive real-time messaging, as well as the Voice of the Customer system to help drive customer feedback and improve company operations accordingly with an analytics engine to back it up. Finally, the Product Recommendations system makes for a final improvement,with analytics tools offering suggestions for purchases to potential customers.

That was the week that was in real time communications, and this field showed yet again how rapidly change is striking and the benefits and challenges that come along accordingly. Our global online community was right on top of it all, bringing back the best in news for us. So be sure to join us back here next week for all the latest, and every weekend as well for our Week in Review coverage!



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